Report: Rams hire Brian Schottenheimer
Football Betting Lines
01/21/2012 - St. Louis, MO (Sportsbook Betting Lines) - Coming off a rocky season with the New York Jets, Brian Schottenheimer has been hired as offensive coordinator of the St. Louis Rams, according to a report.
Citing league sources, the St. Louis Post-Dispatch reported Saturday that Schottenheimer was picked over fired Oakland Raiders head coach Hue Jackson, who had impressed new Rams head coach Jeff Fisher in an interview earlier this week.
Schottenheimer parted ways with New York last week following a season in which the offense ranked 25th in the NFL and failed to break the 20-point mark in each of the last three games.
Earlier in the season, the Jets denied a story that three wide receivers went to head coach Rex Ryan to question the job being done by Schottenheimer.
Fisher seems to have his top assistants in place after it was reported earlier in the week that the Rams would hire New Orleans Saints defensive coordinator Gregg Williams for the same position.
Paisley, Scotland (Sportsbook Betting Lines) - Celtic earned its 12th-straight Scottish Premier League victory Saturday, leaving it late in a 2-0 defeat of St. Mirren at St. Mirren Park. The Hoops did not break through until the 71st minute when
<< Low-scoring Kings welcome Avs to LA
(Sportsbook Betting Lines) - The Los Angeles Kings have scored one goal or less six
times in their last 11 games and somehow managed to suffer just one regulation
loss over that stretch.
The low-scoring Kings are 5-1-5 in their last 11 trips to the ic
<< Faltering Wild host slumping Stars
(Sportsbook Betting Lines) - The free-falling Minnesota Wild will try to get back in the
win column when they host the sliding Dallas Stars in tonight's battle at Xcel
Energy Center.
The Wild went winless in their recent four-game road trip (0-3-1), d
<< Preds host Blackhawks in Central Division clash
(Sportsbook Betting Lines) - The Nashville Predators will try to make up some ground on
the rival Chicago Blackhawks when the Central Division foes meet tonight at
Bridgestone Arena in the Music City.
The Predators are seeded sixth in the Western Conf
<< Lightning try to build momentum in Phoenix
(Sportsbook Betting Lines) - The Tampa Bay Lightning will take aim at a third
consecutive victory tonight, when they visit the Phoenix Coyotes for a battle
at Jobing.com Arena.
Tampa is tied for last in the Eastern Conference with Carolina and the New
Newark, NJ (Sportsbook Betting Lines) - Texas-Pan American men's basketball coach Ryan Marks has suspended five players for Saturday's game against NJIT for violating team rules. Details were not disclosed. Senior guards Nick Weiermill
Syracuse C Melo to miss two games >>
Syracuse, NY (Sportsbook Betting Lines) - Syracuse center Fab Melo will miss the next
two games for the top-ranked Orange, including Saturday's contest at Notre
Dame.
The school's release did not include details, citing federal student privac
Spartans right ship, rout Purdue >>
East Lansing, MI (Sportsbook Betting Lines) - Branden Dawson scored 14 points, Derrick
Nix had 12 and No. 9 Michigan State snapped its two-game losing streak in
striking fashion with an 83-58 win over travel-weary Purdue on Saturday.
Austin Th
Lundqvist, Lupul named All-Star assistant captains >>
New York, NY (Sportsbook Betting Lines) - New York Rangers goaltender Henrik Lundqvist
and Toronto Maple Leafs forward Joffrey Lupul were named assistant captains
for next week's NHL All-Star Game.
Lundqvist will be an assistant for Daniel Al
No. 10 Georgetown hangs on to beat Rutgers >>
Washington, DC (Sportsbook Betting Lines) - Otto Porter hit two free throws with 8.5
seconds left to give Georgetown the lead and Rutgers' Eli Carter missed a
driving layup as time expired, giving the 10th-ranked Hoyas a 52-50 win over
the Sca
Sportsbook Betting Lines
Who Makes the Sportsbook Betting Lines?
Las Vegas Sports Consultants (LVSC) is the world’s premier oddsmaking company and the most respected authority on making the lines. Mike Seba is a Senior Oddsmaker at LVSC and has been making lines for the last six years. In our extended interview, Seba explained that there are 4-5 oddsmakers assigned to make lines for each of the major sports (pro & college football and basketball; MLB, NHL, boxing, golf). Each of these oddsmakers bring unique opinions, strengths and weaknesses to the process. Oddsmakers at LVSC are professional sports junkies who love what they do and would probably do it for nothing if you asked them, but they do get paid for it. By necessity their approach is very research-oriented and concise, since with millions of dollars at risk there is little margin for error.
“You either have a passion for it or you don’t,” Seba said.
“The #1 thing for us is to make a line for each game that creates good two-way action. We do this by drawing from past experiences and applying them to current situations. People think it’s much more complicated, but it’s not. “What are the Football Betting Lines Trying to Accomplish?
There is a common misconception that point spreads represent the oddsmakers’ prediction of how many points the favorite will win by. That is not the case at all – their intent is NOT to evenly split the ATS result between the teams; rather, their goal is to attract equal betting action on both sides. Stated another way, they want to create a line that half the people find appealing to bet one way while the other half find it appealing to bet the other way (known as ‘dividing the action’).Divided action means the sportsbook is guaranteed a profit on the game because of the fee charged to the bettor (called juice or vig – typically $11 bet to win $10).
How the Opening Line Is Made
The opening line is the first line created by the oddsmakers, which is then sent out to sportsbooks. Of course there is an entire method to the madness on how the opening line is created. Seba explained that it all starts with each oddsmaker creating a line on each game based upon their own personal approach. This usually includes having up-to-date power ratings on each team.Power ratings are the oddsmaker’s value of each team and are used as a guide to calculate a "preliminary" pointspread on an upcoming game. The power ratings are adjusted after each game a team plays. Examples of non-game factors that would require an adjustment to a team's power rating are key player injuries and player trades.
Once a game’s power rating based pointspread is determined, the oddsmaker will make adjustments to that line after considering each team's most recent games played and previous games played against that opponent. Also, adjustments are made after reading each team’s local newspapers to get a sense of what the coaches & players are thinking going into the game.Since the oddsmaker’s ultimate goal is equally dividing the sports betting action, public perception and sportsbook betting patterns must be taken into account. For example, the public might have heavy betting interest week after week on a popular college football betting team such as USC. If an oddsmaker comes up with a preliminary line of USC -7, then an adjustment up to -7.5 or -8 would be made in response to the public’s expected USC bias.
The last step in the line-making process for each oddsmaker is taking one final look to determine whether or not the line "feels right." This is where common sense and past experience with how games are bet enters into the picture.A round-table discussion among the 4-5 oddsmakers involved in making the line for each sport is then conducted and a consensus line is decided upon by the Odds Director before it is released to the sportsbooks. Of the 4-5 oddsmakers, generally the 2 most respected opinions are weighed more heavily by the Odds Director before he decides on the final line.
Why Sports Betting Lines Change
Once the opening line is released by LVSC, the individual sportsbooks decide if they want to make any adjustments before offering it to the public. Reasons for such adjustments include:Experts working for the individual books having a strong opinion on the game
Individual books having players who consistently bet with certain tendencies (such as an extreme bias toward favorites or toward a certain popular team like USC)The purpose of these adjustments, like all line adjustments, is to more equally divide the betting action.
Once betting begins, sportsbooks can adjust the line at any time. In doing so they attempt to make more attractive the team that is getting less action. By moving the line, sportsbooks can influence how the public bets on a particular game.For example, if the pointspread on a game is 7 and most of the money is coming in on the underdog (taking the +7), sportsbooks will then move the number down to 6 ½ to try and attract money on the favorite.
Moving the line is the oddsmaker's effort to balance betting action, and often times such moves can have a major impact on a bettor’s decision. Oddsmakers can also change the line depending on various event-related factors such as player injuries or weather. Obviously, if the line comes out a week ahead of the event (which is the case in football), there is much that could happen during the week leading up to the event that could affect the line. Oddsmakers have to determine if any changes are necessary and send out an "adjusted line."“The main objective is that our clients get equal action on both sides,” Seba said. “We’re not trying to pick the team that covers the spread, we’re trying to make it a coin flip, a tough decision (for the bettor). If we’ve done that, we’ve done our job.”
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